FAM Partners with Yes and Ryt Bank to drive digital engagement and grassroots football
Photo: SoyaCincau
FAM, Yes, and Ryt Bank unite under 'Demi Bola Sepak Malaysia' to boost grassroots football, 5G fan connectivity, and digital payments.
From the original report
The Football Association of Malaysia (FAM) has officially announced a new partnership with telecommunications provider Yes and digital banking platform Ryt Bank . From 2026 to 2028, FAM, Yes and Ryt Bank will roll out initiatives targeting youth football, community participation and digital match-day coverage.
The campaign also aims to spotlight emerging talent and grassroots contributors across diverse demographics.
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This is a brief of a report by another newsroom. The excerpt below is from the original.
Read the full report at SoyaCincau
SoyaCincau
Read the full translated article in Japanese →
About this story
- Source
- SoyaCincau
- Originally published
- Oct 30, 2026
- Updated here
- Oct 30, 2026
- Produced by
- Malaysia Times desk (brief) — reporting by the source
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