One In Five Malaysian Online Shoppers Are ‘Savvy’, The Rest Are One Click From Joining Them
Photo: The Rakyat Post
A Lazada-commissioned study found that 20 per cent of Malaysian online shoppers are "Savvy" and spend 36 per cent more each month than other shoppers. Of the 17 per cent who nearly qualify, 45 per cent fall short because they don't check product details, reviews, or authenticity before buying.
From the original report
Only one in five Malaysian online shoppers qualifies as a “Savvy Shopper”, according to a new study commissioned by Lazada and conducted by Cube Asia.
The study, 2026 eCommerce Savvy Shopper Report: Southeast Asia surveyed 6,000 online shoppers aged 18 to 61 across six Southeast Asian markets.
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About this story
- Source
- The Rakyat Post
- Originally published
- Oct 22, 2026
- Updated here
- Oct 22, 2026
- Produced by
- Malaysia Times desk (brief) — reporting by the source
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